We have focused our prime time on one aspect – build content that works. We are sometimes amused to hear clients having a separate agency for creative design/ videography & lead generation because the quality of the creative should align with the social media targeting strategy to produce optimal results. And today, that can mean a whole lot of things in addition to simply meeting business objectives. Does it work within the budget? Will it work within the timeline? Does it work for target segmentation? What about the platform? And did we mention the budget?
Brands today come with no shortage of guardrails. And that’s perfectly fine by us. We believe the smaller the box, the bigger the idea.
Our combined creative and production team consists of over 20 – writers, designers, art directors, editors, animators, directors, and producers – all working to produce quality content for virtually every channel at the rapid speed of culture.
Our seamless integration with media ensures that we not only make the best content possible but that it’s backed by laser focus targeting by a team of engineers from IIT MADRAS, instant analytics and absolutely, positively no ad waste.
